Deepfake technology has been on the rise in recent years, causing concerns about its potential impact on various industries, including jobs and careers in Latin America. This advanced technology allows for the creation of highly realistic fake videos and audio recordings by using artificial intelligence to manipulate and superimpose images and sounds onto existing content. While deepfake technology has its positive applications, such as in the film and entertainment industry, its misuse can have significant negative consequences for individuals and society as a whole.